Vimeo serves customers ranging from individual creators to large enterprise teams, making it impractical to create custom marketing assets for each audience. AI-generated imagery and video provide tailored visuals at scale, with brand packs built around specific personas or verticals to deliver cohesive, targeted content without traditional production.

Studio Brim is a mock brand created to represent our Video Pro users. Each mock brand pack contains a curated collection of logos, typography, color systems, and AI-generated images and video to bring the brand to life.